About our Founder

Clara Linares founded Arél with a clear vision: to create a fashion brand that felt refined, feminine, and deeply intentional.

Born and raised in Barcelona and now based in Sydney, Clara’s personal style and creative perspective were shaped between two worlds, the timeless elegance and simplicity of European fashion, and the confidence and bold femininity of the Australian lifestyle.

After years of struggling to find pieces that felt elevated without being overly trend-driven or loud, she began designing clothing that reflected the way she, and the women around her, actually wanted to feel: confident, elegant, effortless, and feminine.

Arél was born from that perspective.

The brand is built around the idea of women in motion, women with places to go, people to see, and lives worth dressing for. Women who move through dinners, celebrations, events, travel, and everyday moments with confidence and intention.

For Clara, fashion has never been just about clothing. It has always been connected to identity, emotion, culture, and the way we experience life. The pieces we choose become part of our memories, the dress worn to a birthday dinner, a wedding, a special trip, a moment that stayed with us long after it passed.

That emotional connection sits at the heart of Arél.

Each collection is designed to feel timeless yet modern, refined yet effortless, balancing clean silhouettes, thoughtful femininity, and understated confidence.

More than trends, Clara believes in creating pieces that women return to repeatedly because of how they make them feel.

Arél is for women who value quality over quantity, who appreciate culture, beauty, and good taste, and who see fashion as an extension of identity.